Business Innovation Workshop

‘O2O business strategy’ workshop

Business Innovation Workshop

Tech advancement has changed our way of living, and our way of doing businesses. That’s why HSBC is pleased to sponsor the “Business Innovation Workshop” organised by the Hong Kong Economic Times. The workshop aims to keep you abreast of market trends, new technology and connect you with industry experts. Through online talks and workshops, we bridge startups and SMEs to more business opportunities.

Episode 3: ‘O2O business strategy’ workshop

As the digital landscape continues to evolve, traditional retailers are expanding their outreach to the online world. How can SMEs make the most of the eCommerce opportunities? How can they attract new leads online and optimise customer experience? We have invited a representative from German Pool (Hong Kong) Ltd to share their experience going online, and share with us the key to O2O marketing strategy to help SMEs take their businesses further. Watch the video to learn more. The video is available in Cantonese only.

 

Episode 2: “Keeping track of customer behaviour with big data” workshop

Everything about your customers can become part of the big data, from shopping preference to spending habit. How can SMEs make the most of the big data to better plan their marketing strategies, improve service quality, and enhance customer experience? How can SMEs filter data according to their business model and target audience? We have invited representatives from Carousell and Hotmob Limited to share how you can thrive in the era of big data. Watch the video to learn more. The video is available in Cantonese only. 

Episode 1: “The new wave of mobile payments” workshop

With the rise of e-wallet popularity, people can now enjoy the convenience of using mobile payment rather than carrying around dollar bills and credit cards. How will this trend reshape customers’ payment behaviour and business operations? How can SMEs make the most of this technology to enhance efficiency and reduce cost? Mr. Daniel Chan, Head of Business Banking, Commercial Banking Hong Kong, HSBC was invited to share his view. Watch the video to learn more. The video is only available in Cantonese.

Important notes:

  • The Hongkong and Shanghai Banking Corporation Limited (the "Bank") neither endorses nor is responsible for the accuracy or reliability of, and under no circumstances will the Bank be liable for any loss or damage caused by reliance on, any opinion, advice or statement made in this video.
  • The opinions expressed are those of the featured speakers, and except where a speaker is specifically identified as a representative of the Bank, do not represent the Bank's views. The opinions are subject to change without notice and should not be construed as a recommendation of any individual holdings or market sectors.

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